The Objective:
To help this new business to gain brand awareness through a short 30 second animated film.
The Solution
The Solution
Using their key brand elements, I worked on this animation from start to finish as the lead creative. I helped script the animation, created a storyboard, directed the voiceover, animated it, and found the music and sound effects to bring it to life. Working solely on this project was a great experience, giving me full ownership of the animation so that I can make it my own. I also created some social templates for Pawtato to take and further their awareness online.
![](https://cdn.myportfolio.com/c85d439d-cafe-46d3-968e-6760e2aba249/b641877c-1381-45ca-9e94-060c2606437d_rw_1920.png?h=51677442a57a9c6441dcd843323768ea)
The Results:
+511 new followers
1,132,657 impressions
131.88% average engagement
![](https://cdn.myportfolio.com/c85d439d-cafe-46d3-968e-6760e2aba249/91fdcec8-165d-48c5-8ce7-e6721c0e4d3e_rw_1920.png?h=3e81af9b50ec36b0939cbf11ec2e9a12)
Completed while working at AgencyUK